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Sunday, June 26, 2016

Pop Yeh Yeh Raya at Sunway Pyramid

It’s A Pop Yeh Yeh Raya this year at Sunway Pyramid!
Get your psychedelic groove on this festive season and move to the beat of the 60's playlist!
This Raya season, Sunway Pyramid takes shoppers back in time to the psychedelic 60s! Hari Raya is a time where families and friends get together in celebration of Aidilfitri so what better way to do it with good music and an array of activities at Sunway Pyramid! From 17 June until 10 July, Sunway Pyramid’s Orange Concourse transformed into a retro wonderland, paying homage to the mid 1960s. Hang out at the Raya Pop Yeh Yeh town square and check out snippets of Tayangan Filem Klasik (classic films) at the Panggong while enjoying some throwback snacks!



Pop Yeh Yeh was a musical movement in Malaysia and Singapore from around 1964 to 1969. The term Pop Yeh Yeh was derived from The Beatles hit song ‘She Loves You’ with the words from the chorus, “Yeah Yeah Yeah” becoming part of the name. Pop Yeh Yeh was also the efficient way to communicate the link between Malay and Western pop music.

Among the popular local Pop Yeh Yeh bands of that era were Adnan Othman & The Rythmn Boys, A. Rahman Hassan & Orkes Nirwana, A. Halim, The Jayhawkers and many more.

A number of Pop Yeh Yeh legends like Dato A. Rahman Hassan, S. Mariam, and Adnan Othman were in attendance of the event. For the opening gambit of the event, legendary Adnan Othman belted out his classic hits like Bershukor, Normah, and Hamba Terima to guests and shoppers.

Guests can also pose with props around the concourse area bringing back nostalgic moments and memories.
 My OOTD of the day. I picked a black satin baju kurung to match the 60's feel and look of the mall.

Guests at the event were treated to a nostalgic time as they were given the opportunity to get their hair and make-up done in sixties fashion followed with a buka puasa dinner and indulging in the classic ais krim goyang treat


Curious, I asked this lady why was the ice cream called Ice Cream goyang. She replied me cheekily it's because you "goyang" (shake) this barrel like this and it shakes, hence the name ice cream goyang. 
 


"As a multi-cultural country, Malaysia is truly blessed as we are exposed to different cultural celebrations. This in turn provides malls the unique opportunity to showcase the true colours of our nation. Raya celebration is the first, among the long string of celebrations. Soon, Malaysians can look forward to more moments of togetherness as we celebrate Deepavali, Christmas and the Lunar New Year.

One can truly see that through the diversity, richness and heritage of these festive celebrations, Malaysia is renowned internationally as a rich cultural melting pot," said HC Chan, Chief Executive Officer of Sunway Malls & Theme Parks. 

 

"Shopping malls of today are at the heart of the community. It plays an important and integral role in the community by encouraging communal harmony and integration. It offers not only an excellent platform to reach out to people from all walks of life but provides a space for the community to converge too," he added.

Shoppers who spend a minimum of RM250 (RM150 for HSBC Credit Cardholders) will be eligible to redeem exclusive Sunway Shopping Malls Raya packets and a Pop Yeh Yeh voucher. The Pop Yeh Yeh voucher is exchangeable for complimentary exclusive retro hair styling at the sixties’s themed barber shop - The Salon, free photo print-out at the Photo Studio, and a packet of old-school snacks. The psychedelic Combi van will turn heads with its classic charm and appeal and make an irresistible photo op.

 Above: The 60's themed barber shop and below the print out photo station


Throughout the campaign, shoppers will be able to purchase vintage records too! Bring out the inner hipster in you and experience the crisp sound of vinyl, just like how music was heard back in the mid sixties.


For those in the midst of completing their Raya shopping, Sunway Pyramid is definitely your one-stop Raya shopping adventure with over 900 shops and F&B offerings, to cater to your Raya shopping and dining needs.

Shoppers will be delighted with an array of stylish Hari Raya fashion including colourful Baju Kebaya, Baju Kurung and Baju Melayu available at Rimba. For those who prefer a more fashionable style, Uniqlo’s Hana Tajima range infuses contemporary designs with the kebaya and hijab, creating modern fashion with traditional values.

Additionally, a number of the mall’s 160 food outlets will be running Ramadhan promotions. Popular amongst the crowd are Tarbush and Mandi Hadramot which feature Middle Eastern cuisine, Ole-Ole Bali and Ayam Penyet Ria for Indonesian flavours, Madam Kwan’s for popular local dishes, as well as Miami Grill and NY Steak Shack for Western fare.  

Seen at the event was radio DJ and emcee Fiqrie. Macam matching aje our outfits in Black and Gold.


For dessert, shoppers can opt for the ‘dondurma’ – Turkish ice cream served with a style! Booza Ice Cream will be flaunting their showmanship in flipping blocks of ice cream for shoppers’ enjoyment at the LG2 Marrakesh precinct.

Create lasting memories this Hari Raya and celebrate the reunion of family and friends while spreading cheer, festive wishes and forgiveness. Maaf Zahir dan Batin.

For more information on Sunway Pyramid’s Raya Pop Yeh Yeh, visit www.sunwaypyramid.com or call 03-7494 3100.


 The colourful team of Sunway Pyramid's Marketing team.

Follow Sunway Pyramid on these social media platforms:
Facebook – www.facebook.com/sunwaypyramid
Instagram – @Sunway_Pyramid
Twitter - @Sunway_Pyramid
Sunway Pyramid Mobile App - http://sunwaypyramid.com/mymallapps.asp












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